Ethique Tone It Down Purple Solid Shampoo

SKU: 1676415


Say ba-bye to brass and frizz, and hello to bright, bouncy tresses! With no sulfates or petrochemical-derived dyes, this bar is best used as your regular shampoo to keep the yellow tones at bay. Babassu and jasmine oils adds shine and body with beetroot extract for extra colour power – combine with Tone It Down solid conditioner for luminous locks.

  • 3.88 oz
  • Plastic Free
  • Soap Free
  • Sulfate Free
  • Contains no petrochemical derived dyes
  • Combine with Tone It Down - Purple solid conditioner
Sodium cocoyl isethionate, sodium cocoyl glycinate, stearic acid, mica, cocoyl methyl glucamide, Theobroma cacao (cocoa) seed butter, lactic acid, Orbignya oleifera (babassu) seed oil, betaine, brassica alcohol, glycerine, Guar hydroxypropyltrimonium chloride, fragrance^, jasminum officinale (jasmine) oil, beta vulgaris (beetroot) extract, benzyl benzoate*, benzyl alcohol*, linalool*, eugenol*. ^Certified natural. *Component of essential oils. Ethique is 100% palm free. All our ingredients are derived from non-palm sources such as rice bran or coconut oils. 

External use only. If irritation occurs, discontinue use. Do not eat. Do not use if allergic to the product or any of its ingredients.

Thoroughly wet your hair. Swipe the bar several times through your roots. Put the bar down. Work the product through your hair – it will lather up! Rinse and follow with Tone It Down conditioner. Pro tip: to keep brass at bay, use this as your regular shampoo.

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